TV Advertising Costs Channel 4 - TV Advertising Agency

Advertising on Channel 4

Launched in 1982, Channel 4 stands alone from other commercial channels as it is a British television public-service broadcaster. It is a free-to-air public-service television network with a remit to produce high quality and distinctive programming. Often airing alternative content that pushes the envelope on controversial topics and questions of our time.

In addition to the main Channel 4 service, its portfolio includes E4, More4, Film4 and 4Music. They also run a number of award winning standalone digital projects whilst offering All4 (24 million registered views) – a bespoke video-on-demand service. They also represent some of the UK Living network channels which include Dave, Yesterday, Albi, Gold, Drama and Eden which spans an array of genres from comedy, entertainment, natural history, factual to drama. This vast collection of channels under one sales house offers a myriad of diverse opportunities to brands wishing to advertise on TV.

Channel 4 can be bought on a regional macro basis. A map of the 6 regional areas can be downloaded here.

The channel tends to produce a more upmarket and younger viewership than most other channels.

Example Programmes

Made In Chelsea, Hollyoaks, Great British Bake Off, Gogglebox, First Dates, Derry Girls.

Get your brand on TV now!

Channel 4




TIMESHIFT – Channel 4+1

Sky 104 135
Virgin Media 104 143
Freeview 04 13
Freesat 104 121


Rates vary based on a variety of factors, however audience profile and viewing is the most effective way of looking at cost.

For the most competitive rates in the market, give us a call on 0207 3890876 or fill in our contact form, we can create a tailored plan, often within a 24 hour turnaround.




Breakfast 0600-0930 Frasier £400.00
Daytime 0930-1730 Ramsey’s Kitchen Nightmares £1500.00
Early Peak 1730-2000 The Simpsons £4000.00
Late Peak 2000-2300 8 Out of 10 Cats Does Countdown £7500.00
Night Time 2300-Close Man Down £550.00